Customer Marketing Analyst

2024-03-12
null
Full Time

Description

Crave a dynamic marketing role where data fuels strategic decisions? Join a fast-paced agency seeking a young & motivated Customer Marketing Analyst to craft targeted customer journeys across channels. Analyze data (Python, R), present findings, set up campaigns & develop machine learning models (bonus!). You must be proficient in SQL and Excel as well as PowerBI, Tableau, or Excel for data visualisations. Bring your 3+ years’ experience in analytics, degree and experience with customer targeting, selections, campaign setup and measurements and be part of a team shaping global marketing strategies!

Type: Permanent

Area: Hybrid in Randburg

Salary: R500 000 – R600 000 per annum

Responsibilities:

· Full Marketing Spectrum: Immerse yourself in all stages of developing, implementing, and measuring targeted cross-channel customer communication strategies.

· Global Reach: Work with a leading brand across continents and diverse target markets, leveraging best-in-class technology and collaborating with seasoned professionals.

· Continuous Learning: Embrace a diverse role. Learn the business from the ground up while mastering data-driven marketing techniques. This is far from a "one-trick pony" position! One day you'll identify customer segments and tailor product recommendations, the next you'll be setting up campaigns, and then analysing results to refine them for maximum impact.

Requirements:

· 3+ Years of Experience: We're looking for someone with a solid foundation in analytics.

· Qualification: A degree in Science, Mathematics, Engineering, Data Science, Data Analysis, or a similar field is mandatory. A postgraduate qualification is a plus.

· Marketing Know-How:

o CRM Analytics: Experience with customer targeting, selection, campaign setup, and measurement are essential.

o Client Communication: You'll have the confidence to work directly with and present to clients at all levels.

· Team Player: Collaboration across a diverse team is key to our success.

· Problem-solving Prowess: Approach challenges with an innovative mindset and a commitment to finding solutions.

· Accuracy Matters: This role demands high levels of attention to detail and meticulousness.

· Adaptability is Key: Thrive in a dynamic environment where you'll seamlessly switch between strategic thinking and operational tasks.

· Data Powerhouse: Analyse data using Python or R, while remaining proficient in SQL and Excel.

· Data Visualization Skills: You can effectively communicate insights using data visualisation tools like PowerBI, Tableau, or Excel.

· Advanced Analytics: While not essential, prior experience with data cleansing, data validation, and developing machine learning models for large datasets is a major advantage.

· Bonus Points: Experience with customer communication tools like Braze, mParticle, and Amplitude is a plus.

Are you ready to take your analytical skills to the next level and make a real impact in a fast-paced and dynamic environment? We look forward to hearing from you!

Job Types: Full-time, Permanent

Salary: R500 000,00 - R600 000,00 per year

Ability to commute/relocate:

  • Randburg, Gauteng: Reliably commute or planning to relocate before starting work (Required)

Education:

  • Bachelors (Required)

Experience:

  • CRM Analytics: 3 years (Required)
  • SQL: 3 years (Required)
  • Solid Excel: 3 years (Required)
  • Python or R: 3 years (Required)
  • Power BI or Tableau: 3 years (Required)
  • Digital Marketing Campaign: 3 years (Required)
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